Sega Picks Up Tokyo 2020 Olympic Games Publishing Rights


Sega has picked up the publishing rights to the 2020 Olympic Games in Tokyo, which was announced last week.

In the press release it was confirmed that the company has acquired the rights to publish Tokyo 2020 Olympic Games titles for console, handheld, mobile, online and arcade. These rights have been sub-licensed from the International Sports Multimedia (ISM), who are the licensee of the International Olympic Committee for interactive entertainment software.

Haruki Satomi, CEO of Sega Games, said: “It is truly an honor for us to be granted this Olympic Games Tokyo 2020 sub-license from ISM. SEGA will provide exciting video games for Tokyo 2020 leveraging the experience of developing Entertainment Software for past Olympic Games.”

Raymond Goldsmith, chairman and CEO of ISM, added, “We are delighted to extend the relationship with SEGA. Their accumulated experience with developing entertainment software for the Olympic Games will ensure the official Tokyo 2020 video games entertain people all over the world, and help support the global appeal of Tokyo 2020.”

The last Olympic Games video game that Sega released was Mario & Sonic at the Rio 2016 Olympic Games for Wii U and 3DS.

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